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Resume

Education

2021 - Present

University of Southern California | MA
Global Communication

2020 - 2021

2014 - 2020

Sejong University | BA
Communication Arts & Global Media Software

Honors: summa cum laude (GPA: 4.26/4.5)

Early Graduation (one year) for Academic Excellent

1st Prize Scholarship (2014-2020)

Merit Scholarship (2021-2022)

GPA: 4.0 / 4.0

Entertainment Media: Content, Theory, and Industry Practices from Professor David Craig
Data Science for Communication and Social Networks from Emilio Ferrara
Practicum in Global Communication Research
Global Hollywood from
Professor David Craig
Online Marketing from Mayanna Framroze
Global Marketing Communications from Paolo Sigismondi

London School of Economics and Political Science | MSc Global Media and Communications

Media, Data, and Social Order by Professor Nick Couldry
Media, Technology and Everyday Life by Dr Leslie Haddon
The Audience in Media and Communications by Professor Sonia Livingstone

Work
Experience

Dec 2021 - Present

Bilingual Account Coordinator (Ads & PR Intern) | Saeshe

Increased the engagement and awareness on LA County Public Works’s ‘Used Oil Recycling’ and ‘Delete the Divide’ campaigns

Developed a Zip code finding program with Python, collected 3,800 schools’ data, and compared it to the median income of each district

• Wrote press release, flyers, and non-paid Ads (Twitter, Facebook, Nextdoor & Eventbrite), and found target audience for TV commercial

Dec 2021 - Present

Freelance Photographer

Mar 2021 – Dec 2021

Social Media Marketing Intern & Photography Manager | The Plug

Promoted within three months for breaking $100k/month sales mark through strategic marketing resulting in 16% overall increase in users

• Created a weekly trend report, scheduled posting, tracked TikTok influencers for UGC contents, and designed two graphics every week

• Planned partnership (UFC; Uber Eats; TAO Group; Sam’s Club) and created related contents and merchandise for promotion - Increased IG reach by 14.5%

PR Reporter
| Public Relations Office of Sejong University

Wrote press releases articles about events, research from faculties, and alumni

• Found topics, organized the order of articles and published magazine every quarters

 

Innovative Contents Planner
| The Armed Forces Medical Command Patient Experience TF

• Co-wrote “Armed Forced Medical Handbook 2018” with the commander, doctors, nurses, and colonels

• Coordinated the team manager’s travel arrangements, assisted Protocol Officer in holding public events, and took pictures of the events

• Accompanied 27 business trips and covered 53 official ceremonies (International Military Trauma Conference; CS Conference)

• Designed weekly posts about patient’s experience sharing, posters, a leaflet, and the commander’s presentation slides

• Analyzed the quantitative volume of the patient, and the qualitative military patients’ experiences

Sep 2018 – Aug 2019

Apr 2017 – Jul 2018

Took Instagram profile picture for Ralph Rieckermann, bassist in Scorpions (2021)

Worked with Nanomedics co., Ltd., Business Presentation with Jim Rogers (2019)

Worked with Korea Telecom Ltd. (2017)

Worked with Ministry of Patriots and Veterans Affairs, 61th Truce Ceremony (2014)

Held an exhibition for charity and donated $440 to the local community,

   “Lamalera - Whale Hunting” (Indonesia, 2019)

Group Photo Exhibition: “Daily Life” (S.Korea, 2016); “I Used to be A Clown” (S.Korea, 2014)

• Projects: “Shamanism” (Seoul, 2016); “Mongolia” (Mongolia, 2016); “Protest” (Turkey, 2015)

Skills
& Expertise

Photography, Graphic Design & Videography

 Adobe (Photoshop, Illustrator, InDesign, Premiere, After Effects)

MS Office

 Words, Excel, Power Point

Data Analysis

Python, R, SQL

• HTML

Market Research

Google Analytics

• Qualitative & Quantitative Analysis (FGI, Survey, Bigdata)

Marketing Planning

• IMC Strategy (Online Marketing Planning)

• (M)PR Strategy & Scheduling

Trust & Safety

• Legal Research (Monetization, Censorship, Nudity, Hate Speech...)

• Critical Writing 

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